SEO Tips to Get Higher Google Page Ranking

As the internet started to develop, immense marketing hype went into it and the result was a network of websites which had clustered information scattered here and there. But these websites were simply not willing to give out an external link.

Most of the links were internal and kept returning the user to square one. It was like a never ending loop. As a result google got into the act and altered its algorithms in the quest to make the web a better place.

Its page rank system is one of the key aspects of this change that has redefined the way the web functions. According to this system, the importance of a website could be determined by the number of inbound links coming to it.

For example, if your webpage has a hundred inbound links coming to it chances are that it can have a high page rank in google.

Development

As a result, webmasters now started to create dummy sites for giving out links for their web pages and soon had pages with a million inbound links.

Once again, Google altered the algorithms and this time, the sites which give out the links are also judged on the basis of their page ranks.
So unless you have a link coming in from a web page with a high page rank, that link is not valued. So the result is a network of websites that not only have quality information to share but also work towards bringing in more useful websites to improve the network.

TIPS

• Focus on keeping keyword rich but relevant content in your website. The balance between the two should be perfect.
• The only way to make your website popular is by improving the quality of the content within.
• Link building is a significant way of improving traffic and page rank.