Friday, March 23, 2007

Search Engine Optimization(SEO)

Search Engine Optimization

Search Engine Optimization is art and science which makes a web site both search engine and user freindly and rank in higher in search engines, there by reach the millions of internet users world wide.

Search Engine Optimization the need of the hour

As the World Wide Web(WWW) started growing, the number of web sites also increased.The Evolution of Google as major search engine with 3 billion pages (at present 25 billion ) of index, consisting of thousands of web sites offering same products and services contributed to origin of new field "Search Engine Optimization"(some refer it as "Internet Marketing ".)

Search Engine Optimization involves not only to palce your web site in Top 10 postions of search engine , also help in increasing Overall ROI (Return of Investement)of your web site.

In recent article at searchgrit.com "DMNews is reporting that, "A decision not to pursue search engine optimization at FTD Group Inc. cost the multichannel floral marketer sales during the second quarter of fiscal year 2006."

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